Blogs

How AWS Elemental MediaTailor Uses SCTE-35 for Server-Side Ad Insertion

by TrackIt | September 8, 2025 | Blogs | 0 Comments

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital ad insertion in streaming workflows relies on precise signals that indicate when and where ads should play. Without these markers, platforms cannot synchronize breaks, resulting in poor viewer...

Building Cyber Resilience Through Capture the Flag (CTF) Events

by TrackIt | September 2, 2025 | Blogs | 0 Comments

Capture the Flag (CTF) events are hands-on cybersecurity exercises where participants are challenged to identify and exploit vulnerabilities in simulated environments. Unlike traditional training, a CTF places participants in the attacker’s seat, helping them...

SCTE-35 Standard: Core Signaling for Digital Ad Insertion

by TrackIt | August 13, 2025 | Blogs | 0 Comments

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital advertising in broadcast and streaming environments depends on precise signaling to identify when and where ads should be inserted into video content. Whether for traditional cable television,...

Building Live Streaming and VOD Workflows on AWS

Mar 22, 2023 | Blogs

Video-on-Demand (VOD) and Live Streaming solutions have become increasingly popular in recent years. An increasing number of content creators are relying on these technologies to connect with their audiences and expand their reach. The surge in demand for live...

Optimizing Animation and VFX Workflows with AWS – A Recommended Setup for Virtual Workstations in the Cloud

Mar 21, 2023 | Blogs

The animation and VFX industry faces significant challenges, ranging from increasing render times and razor-thin budgets to hardware limitations of on-prem capacity. Dealing with these issues can be particularly daunting for smaller facilities lacking the financial...

How AWS is Transforming the Media and Entertainment Industry

Mar 21, 2023 | Blogs

The Media & Entertainment industry is undergoing a rapid transformation as new technologies, such as cloud computing, continue to disrupt traditional workflows and create new opportunities for growth and innovation. Cloud computing has become a critical component...

Using the Deadline Spot Plugin to Burst Render Farms Cost Effectively

Mar 10, 2023 | Blogs

Written by Lucas Braga, DevOps Engineer and Adithya Bodi, Demand Generation Manager Download White Paper VFX and animation studios are regularly faced with the challenge of shrinking budgets and a limited on-prem capacity unable to accommodate peak rendering...

HPA Tech Retreat 2023 – TrackIt Demonstrates AWS Studio in the Cloud with HP Anyware and Hammerspace

Feb 22, 2023 | Blogs

At the 2023 HPA Tech Retreat in Rancho Mirage, CA, the TrackIt team demonstrated an AWS studio in the cloud environment with their technology partners HP Anyware and Hammerspace, showcasing the capabilities of Teradici’s Cloud Access Software and PCoIP technology for...

Using AWS, HP Teradici, and Hammerspace to Build a Custom Studio in the Cloud

Feb 9, 2023 | Blogs

The COVID-19 pandemic brought about unprecedented changes in the way many companies operate. It’s no surprise that the pandemic highlighted the importance of having remote-friendly options for media content creation pipelines. Cloud-based creative studios, such as...