Blogs

How AWS Elemental MediaTailor Uses SCTE-35 for Server-Side Ad Insertion

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital ad insertion in streaming workflows relies on precise signals that indicate when and where ads should play. Without these markers, platforms cannot synchronize breaks, resulting in poor viewer...

Building Cyber Resilience Through Capture the Flag (CTF) Events

Capture the Flag (CTF) events are hands-on cybersecurity exercises where participants are challenged to identify and exploit vulnerabilities in simulated environments. Unlike traditional training, a CTF places participants in the attacker’s seat, helping them...

SCTE-35 Standard: Core Signaling for Digital Ad Insertion

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital advertising in broadcast and streaming environments depends on precise signaling to identify when and where ads should be inserted into video content. Whether for traditional cable television,...
Implementing a Dynamic Live Video Watermarking Pipeline

Implementing a Dynamic Live Video Watermarking Pipeline

Written by Arthur Knoepflin, DevOps Engineer Video watermarking plays a crucial role in safeguarding digital content by adding a layer of protection against unauthorized distribution and piracy. The utility of watermarking extends to a wide range of applications, from...

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Remix vs. Next.js: Choosing the Right React Framework 

Remix vs. Next.js: Choosing the Right React Framework 

Written by Maram Ayari, DevOps Engineer Talk to an Expert About React React is a JavaScript library that helps developers build user interfaces (UIs) for web pages and mobile applications. React is known for being efficient, flexible, and declarative, and is often...

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Demystifying GenAI Prompt Engineering – Image Analysis

Demystifying GenAI Prompt Engineering – Image Analysis

Written by Maram Ayari, DevOps Engineer and Clarisse Eynard, Software Engineering Intern What is “Prompt Engineering”? Prompt engineering is the process of designing and optimizing the inputs, or “prompts,” given to artificial intelligence (AI) models to elicit...

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AWS Resource Tagging: Enforcement & Compliance

AWS Resource Tagging: Enforcement & Compliance

Written by Chris Koh, DevOps Engineer To an untrained eye, tagging might appear insignificant amidst the vast array of resources in AWS. Tagging resources on AWS involves attaching metadata—such as labels or keywords—to resources, enabling easier organization, cost...

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