Blogs

Pipedrive to AWS ACE: Serverless CRM Integration

Managing sales pipelines across multiple platforms can quickly become inefficient, requiring duplicate data entry in both internal CRM systems and external partner portals. This is a common challenge for companies working within cloud partner programs, where...

Agentic AI vs. Small Language Models (SLMs): Concepts, Differences, and Integration

With the rise of autonomous systems and lightweight AI models, two terms are increasingly discussed in technical circles: Agentic AI and Small Language Models (SLMs). While both are shaping the next wave of intelligent applications, they serve fundamentally different...

Modernizing Legacy .NET Apps with AWS Transform: A Few Clicks to Cloud-Ready

Written by Nathan de Balthasar, Software Engineer at TrackIt Companies continue to rely on monolithic applications built with the .NET Framework. These systems are often deeply embedded in core operations and have remained in place for years or even decades. However,...
AWS and M&E for Beginners Volume 5 – Monetization

AWS and M&E for Beginners Volume 5 – Monetization

Download PDF Links to Previous Volumes Volume 1: AI/ML and Data Analytics Volume 2: Broadcast & Live Remote Production Volume 3: Direct-to-Consumer (D2C) & Streaming Volume 4: Content Production Monetization The monetization of media content has emerged as a...

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Building .NET Applications with AWS and RabbitMQ

Building .NET Applications with AWS and RabbitMQ

Written by Nathan de Balthasar, Software Engineer, and Maram Ayari, DevOps Engineer Ever wondered how popular websites and applications are created? Many of them are built using .NET, a robust framework that serves as a comprehensive toolkit for developers. It...

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Iconik API Basics: Exploring Assets, Metadata, and Jobs

Iconik API Basics: Exploring Assets, Metadata, and Jobs

Written by Clarisse Eynard Managing multimedia assets presents both media companies and content creators with significant challenges. These include the complexities of organizing content storage solutions and ensuring seamless sharing and collaboration amidst a...

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