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Los Angeles, CA  April 14, 2023  – TrackIt, an AWS Advanced Tier Services Partner and leading integrator of media and entertainment cloud workflow solutions, announced today that it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency. This competency verifies that TrackIt’s media and entertainment solution follows architectural and operational best practices, is being actively used by customers in production environments, and customers advocate for the solution. 

The media and entertainment industry is transforming as customers re-imagine glass-to-glass workflows across broadcast, content production, direct to consumer, media supply chain and archive, and data science and analytics for media.

Media and entertainment customers demand optimal solutions that allow them to realize the complete business value of migrating to the cloud. Not all cloud solutions are created equal and they do not always provide customers the tools to realize the complete operational and economic benefits of operating in the cloud. AWS Media and Entertainment Competency Partners provide a low-friction way for customers to recognize optimization from a cloud-operational solution. 

The AWS Media and Entertainment Competency designation differentiates AWS Partners that have engineered their solutions and demonstrated the ability to deploy and operationalize these solutions repeatedly, at scale. Finally, and most importantly, they have a list of customers that have successfully deployed the solution on AWS. 

“Receiving AWS Media and Entertainment Competency status is a significant achievement for our team, it underscores our commitment to building media workflows on the cloud that work.” said Ludovic Francois, CEO of TrackIt. “The benefits of the cloud are undeniable, and media companies need real world solutions that bring value, yet are practical and affordable. Whether it is VOD or OTT streaming, AI/ML applications for content analysis, virtual desktops for editing, or VFX and rendering, this recognition demonstrates our ability to deliver on those demands.”

AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises

To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify AWS Partners with deep industry experience and expertise.

TrackIt is working with AWS to provide media companies with comprehensive solutions for creating, processing, and distributing digital content. These solutions include advanced features such as real-time data analytics, automated workflows, and content security that can easily be integrated with existing media production pipelines. TrackIt also assists customers in optimizing their AWS infrastructure to realize significant cost savings with their deployments.

“TrackIt’s work with AWS to help develop our media AI/ML capabilities really accelerated our efforts to transform our media processes using cutting edge technology.” said Kris Shinn, VP of Engineering at Jukin Media. “Our collaboration with TrackIt has been a pleasure and their expertise complements our own.” 

TrackIt can be found on the AWS Partners portal and with solutions in AWS Marketplace

About TrackIt and the Company’s Expertise in Media and Entertainment

TrackIt is an Amazon Web Services (AWS) Advanced Tier Services Partner specializing in cloud management, consulting, and software development solutions based in Marina del Rey, CA. 

TrackIt specializes in Modern Software Development, DevOps, Infrastructure-As-Code, Serverless, CI/CD, and Containerization with specialized expertise in Media & Entertainment workflows, High-Performance Computing environments, and data storage.


Brad Winett, President 

+1 310 947 9630

media and entertainment