Supercharge Your Media Asset Management with AWS Cloud

TrackIt’s AWS-powered MAM Augmentation services help media, entertainment, and gaming companies streamline content workflows, reduce costs, and unlock new capabilities in their media pipelines​. By leveraging the cloud, we augment your existing Media Asset Management (MAM) system instead of replacing it, adding powerful features that modernize how you manage and deliver content.

See It In Action

Sinclair Broadcast Group

TrackIt developed an automated BXF Parsing workflow on AWS to fix Sinclair’s ingest challenges. This serverless solution (using AWS Lambda and Amazon S3) parses incoming BXF metadata files, consolidates multi-file media assets, and updates the Ci Media Cloud library automatically​. By introducing event-driven processing and a dead-letter queue for error handling, the solution ensured smooth, reliable ingest of Sinclair’s content with minimal manual intervention​. The result was a faster, more dependable pipeline that kept the MAM up-to-date and improved overall efficiency for Sinclair’s media operations.

Streamlined Workflows

Automate time-consuming tasks (such as content ingest and video processing) with serverless AWS workflows, eliminating bottlenecks and manual errors. For example, event-driven pipelines can parse incoming media and metadata to ensure smooth ingest with minimal human intervention.

Cost Efficiency

Lower your storage and archival expenses by taking advantage of AWS’s tiered storage and pay-as-you-go infrastructure. For instance, offloading media to Amazon S3 and Amazon S3 Glacier can avoid the high ingest and archive costs of on-prem systems​, ensuring you pay only for what you use.

Seamless Cloud Archiving & Access

Cut storage costs and boost accessibility by automating your archive into AWS. Keep hi-res masters safe in deep storage while your team browses proxies on demand—no more juggling drives or infrastructure.

Automated, Serverless Workflows

Accelerate production with hands-free ingest, transcoding, and delivery powered by event-driven AWS services. Eliminate bottlenecks, boost reliability, and ship more content—faster.

AI-Powered Content Discovery

Instantly tag, transcribe, and index your media using AWS AI. Editors can search massive libraries in seconds—no manual tagging, no delays, just smart, searchable content.