Blogs

How AWS Elemental MediaTailor Uses SCTE-35 for Server-Side Ad Insertion

by TrackIt | September 8, 2025 | Blogs | 0 Comments

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital ad insertion in streaming workflows relies on precise signals that indicate when and where ads should play. Without these markers, platforms cannot synchronize breaks, resulting in poor viewer...

Building Cyber Resilience Through Capture the Flag (CTF) Events

by TrackIt | September 2, 2025 | Blogs | 0 Comments

Capture the Flag (CTF) events are hands-on cybersecurity exercises where participants are challenged to identify and exploit vulnerabilities in simulated environments. Unlike traditional training, a CTF places participants in the attacker’s seat, helping them...

SCTE-35 Standard: Core Signaling for Digital Ad Insertion

by TrackIt | August 13, 2025 | Blogs | 0 Comments

Written by Nathan de Balthasar, Software Engineer at TrackIt Digital advertising in broadcast and streaming environments depends on precise signaling to identify when and where ads should be inserted into video content. Whether for traditional cable television,...

React Native vs Flutter: Choosing the Right Framework for Building Mobile Apps

Jan 21, 2025 | Blogs

Modern mobile development often comes down to a choice between two dominant frameworks: React Native and Flutter. These cross-platform development behemoths have revolutionized the way we design and deploy modern mobile applications. While React Native, powered by...

The Quantum Threat Looms: Cybersecurity Challenges in the Era of Quantum Computing and Cloud Environments

Jan 6, 2025 | Blogs

Written by Pierre Schroth, Security Engineer The recent unveiling of Google’s Willow quantum chip, boasting 105 superconducting qubits, marks a pivotal moment in the field of quantum computing. Achieving computational feats that would take classical supercomputers...

Leveraging AWS MAP Assessments to Ensure a Seamless Cloud Migration Journey

Dec 21, 2024 | Blogs

In a dynamic cloud computing world, businesses are constantly seeking efficient and secure solutions to migrate and manage their operations on the cloud. TrackIt specializes in facilitating this transition through rigorous MAP (Migration Acceleration Program)...

Top AWS re:Invent 2024 Announcements for Media, Entertainment, Gaming, and Sports

Dec 20, 2024 | Blogs

AWS re:Invent 2024 showcased groundbreaking innovations tailored to meet the needs of Media, Entertainment, Gaming, and Sports sectors. With a range of announcements designed to enhance workflows, optimize operations, and fortify cybersecurity, AWS demonstrated its...

AWS Partners with TrackIt to Offer Media and Entertainment Trainings

Nov 26, 2024 | Blogs

As the Media & Entertainment (M&E) industry undergoes rapid technological evolution, companies are often challenged by the complexities of adopting and optimizing cloud-based solutions. Without adequate training, M&E companies may encounter a host of...