by TrackIt | Apr 23, 2025 | Press Releases
What is Social Listening? Understanding audience behavior on social media has become crucial for brands looking to stay relevant and competitive. Social listening refers to the process of monitoring, analyzing, and extracting insights from online conversations....
by TrackIt | Apr 21, 2025 | Press Releases
For media companies, monetizing content effectively is crucial for sustaining their business. One key approach is advertising, where services like AWS MediaTailor enable seamless ad insertion. However, a common challenge arises: the lack of visibility into the revenue...
by TrackIt | Mar 28, 2025 | Blogs
Written by Leandro Mota, DevOps Engineer at TrackIt Managing media assets efficiently is a critical challenge for organizations handling large volumes of content. Media Asset Management (MAM) solutions like Phraseanet help streamline storage, retrieval, and...
by TrackIt | Mar 26, 2025 | Blogs
Written by Lucas Marsala, DevOps Engineer at TrackIt Why Update an EKS Cluster? Updating an Amazon EKS cluster is essential for maintaining security, performance, and compatibility with the latest Kubernetes features. Newer versions often include critical security...
by TrackIt | Mar 21, 2025 | Blogs
AI is reshaping sports media, driving efficiency, personalization, and deeper engagement for fans and broadcasters alike. From automating production workflows to delivering tailored content, AI is redefining how sports are experienced and consumed. As media companies...
